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Mumbai:
The ongoing tussle between multiplex owners and film producers-distributors took a new turn with the filmmakers deciding to release their movies in single screen theatres after the fresh round of talks between the two parties failed on Tuesday.
"Since there is no resolution on the national chain of multiplex issue, UTV will proceed to start releasing its big and small movies in single theatres and non-national multiplex chain nationwide from July onwards. Dates of release would be announced shortly," said Siddharth Roy Kapur, CEO UTV Motion Pictures.
Mukesh Bhatt, Chairman of the United Producers and Distributors Association, echoed similar sentiments.
"Unfortunately, we have not been able to make them see our side of the issue and we are seriously considering the alternative of going back to the single screen theatres," Bhatt said.
Mumbai:
The ongoing tussle between multiplex owners and film producers-distributors took a new turn with the filmmakers deciding to release their movies in single screen theatres after the fresh round of talks between the two parties failed on Tuesday.
"Since there is no resolution on the national chain of multiplex issue, UTV will proceed to start releasing its big and small movies in single theatres and non-national multiplex chain nationwide from July onwards. Dates of release would be announced shortly," said Siddharth Roy Kapur, CEO UTV Motion Pictures.
Mukesh Bhatt, Chairman of the United Producers and Distributors Association, echoed similar sentiments.
"Unfortunately, we have not been able to make them see our side of the issue and we are seriously considering the alternative of going back to the single screen theatres," Bhatt said.
The talks which had been going on for the past ten days ended in a deadlock as the two parties could not come to a consensus over the issue of revenue sharing which is the bone of contention between the two.
The meeting was held at Yashraj Studios and was attended by representatives of national multiplex chains like PVR, INOX, Cinemax while Mukesh Bhatt, Yash Chopra, UTV and Indian films represented the producers-distributors side.
"We tried our best to make a bid and resolve the matter but we have no choice but to stick to our demands as we are only asking for our legitimate rights," Bhatt said.
Producers want 50 per cent of the revenue from ticket sales while multiplex owners are offering a performance based profit sharing model with 50 per cent only in the first week of a film's release.
The meeting was held at Yashraj Studios and was attended by representatives of national multiplex chains like PVR, INOX, Cinemax while Mukesh Bhatt, Yash Chopra, UTV and Indian films represented the producers-distributors side.
"We tried our best to make a bid and resolve the matter but we have no choice but to stick to our demands as we are only asking for our legitimate rights," Bhatt said.
Producers want 50 per cent of the revenue from ticket sales while multiplex owners are offering a performance based profit sharing model with 50 per cent only in the first week of a film's release.
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